Live Tinted

Description

Live Tinted was founded in 2018 by South Asian-American woman and influencer-turned-CEO, Deepica Mutyala. Initially, an online community where people of color could share their experiences and thoughts on topics such as diversity, representation, colorism, just to name a few, it has since evolved into a brand dedicated to providing beauty and skincare. I worked with 1Rockwell to develop the customer account experience and developed the welcome + product emails.